Everything you need to know about launching celebrity brands, producing the most coveted experiences and building global strategies with the co-founder of Walker Drawas, Jennifer Walker.

Ever wondered how certain brands instantly have that "it" factor? Well, meet the woman that makes "it" happen. Jennifer Walker. Jennifer brought the coveted celeb-fave ALLSAINTS from the UK to the states prior to working with Quicksilver, Roxy and DC which then led her to form Walker Drawas with her co-founder Adam Drawas. Jennifer has led brand strategy for REVOLVE, Universal Dreamworks, Hudson Jeans, PacSun, Kylie Cosmetics, Kate Somerville, The Glam App, and Ray-Ban. She dishes on her party planning secrets behind Coachella and her strategies to get brands backed by the hottest celebs. Connect with Yola Robert: @yolarobert Find the pod: @isuckatlifepodcast Connect with Jennifer Walker: @_jennifer_walker_ Find Walker Drawas: @walkerdrawas Produced By Dear Media