Essential Wisdom for Working Women, with Otegha Uwagba

Things we talk about in this episode:Why Otegha left her career in advertising for freelance lifeStarting a business by following interests and opportunities, instead of by intentWhen your personal brand is your real self, and how this can help weed out inappropriate clientsNot worrying about being liked by everyone - and not putting everyone else's needs above your ownReclaiming words like 'marketing' and 'entrepreneur', and the different ways to build a business that balance personal and commercial imperativesThe changing metrics of businesses, and the things small business owners are nailing over bigger businessesHow small businesses and entrepreneurs benefit from being more nimble and agile - an essential skill for the digital worldHow Otegha self-published her first book as a special project, through a Squarespace website, promoting it entirely by herselfHow the book got picked up by a publisher, and the transition from self-published to being represented by a bigger publishing houseOtegha's upcoming book, a money memoir, and what we all need to talk about moneyWhy we're all scared of talking about money, and the shame, guilt and baggage we all secretly carryLinks mentioned in this episode:Women Who -"a URL and IRL community for creative working women" (love this tagline!)Roxanne Gay - Bad FeministOtegha's book, The Little Black Book: a toolkit for working womenOtegha's upcoming money memoir, We Need to Talk About MoneyDear Sugar's podcast episode with Oprah WinfreySomething I wrote for Stylist mag about how becoming the breadwinner changed my marriage Order my book UK / US / Australia Get full access to Entre Nous at meandorla.substack.com/subscribe