Alexandra von Beverfoerde: Sourcing Dream Horses

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On today's episode of "In Stride," Sinead talks to Alex von Beverfoerde about her horse sales operation in Germany and how she works to source the perfect horse for each client.
Alex started her sales horse business Pegazon in Germany 2 years ago and has quickly grown to be a major operation for Americans looking to import from Germany. Alex originally started her career in fashion and marketing. Alex spent many years working for Ralph Lauren in London, and she talks about how that experience primed her to start and run her horse sales business. Alex and Sinead discuss Alex’s devotion to finding her client’s dream horses and how she thinks about pre-purchase exams.
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