Team’s Pick: Gina Bianchini

Gina Bianchini is the co-founder and CEO of Mighty Networks. Her mission is to usher in a new era of creative business built on community. In this episode we discuss:The convergence of online courses and communities.Is there still room in the market for new course creators?Scaling your business on a single platform.Moving from content-only to transformational courses.The flywheel effect of adding layers and tools to an existing course.The importance of recognizing and playing to your own strengths when making decisions about what tools and platforms to use for your online business.Danny and Abe’s debrief.“I am both personally and professionally obsessed with how we create social experiences with communities and courses that enable people to achieve results and transformation in their lives that they simply can't get on their own.”  – Gina BianchiniGina Bianchini is the Founder & CEO of Mighty Networks. Her mission at Mighty Networks is to usher in a new era of creative business built on community. Mighty serves “creators with a purpose” selling experiences, relationships, and expertise to their members via community, content, online courses, and subscription commerce–all offered in one place under the creator’s brand.     Before Mighty Networks, Gina and Netscape co-founder Marc Andreessen launched Ning, a pioneering global platform for creating niche social networks. Under her leadership, Ning grew to ~100 million people in 300,000 active social networks across subcultures, professional networks, entertainment, politics, and education.     Gina and Mighty Networks have been featured in Fast Company, Wired, Vanity Fair, Bloomberg, and The New York Times. She has appeared on Charlie Rose, CNBC, and CNN. She grew up in Cupertino, California, graduated with honors from Stanford University, started her career in the nascent High Technology Group at Goldman, Sachs & Co., and received her M.B.A from Stanford Business School.Resources or websites mentioned in this episode:Mirasee Gina’s websiteGina’s LinkedInCredits:Guest: Gina BianchiniHosts: Danny Iny & Abe Crystal Producer: Cynthia Lamb Executive producer: Danny InyAssembled by: Geoff GovertsenAudio Post Supervisor: Evan Miles, Christopher MartinAudio Post Production: Post Office SoundMusic soundscape: Chad Michael SnavelyIf you don't want to miss future episodes of Course Lab, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.Music and SFX credits: • Track Title: Serenade No. 13 In G Major. II. Romanze – AndanteArtist Name(s): MomentsWriter Name: Public domainPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONS• Track Title: Bossa BBArtist Name(s): MarieWriter Name: Chelsea McGoughPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONS• Track Title: Carousel LightsArtist Name(s): Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONS• Track Title: GraceArtist Name(s): ShimmerWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTION• Track Title: Coo CoosArtist Name(s): Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONEpisode transcript: Team’s Pick: Gina Bianchini ~~~~~