Outside the Box (Amy Whitney)

Amy Whitney  is the creator of Expat Spanish Lessons. She teaches Spanish language courses for expats living in Mexico.In this episode we discuss:Creating a course in a well-served market.Developing your course with the end goal in mind.Innovating teaching methods to get better results for students. The importance of understanding the motivation of your students.Scaling and business model dynamics.Creative marketing and promotional ideas.Creating momentum by slimming down and honing content.“Really less is more is my philosophy, and only teaching things on an as-needed basis rather than just because it might be nice to know one day, maybe .” – Amy WhitneyAfter Amy's 14-year struggle to learn Spanish, she gave up on traditional methods and created her own approach to learning, which allowed her to reach an advanced level in less than a year. Now, an experienced language teacher and the creator of multiple courses, Amy is helping her students to discover the joy of learning and speaking Spanish to live the best version of their life in Mexico. To learn more about her programs visit expatspanishlessons.com.Resources or websites mentioned in this episode:MiraseeAmy’s websiteAmy’s YouTubeCredits:Guest: Amy WhitneyHosts: Danny Iny & Abe Crystal Producer: Cynthia Lamb Executive producer: Danny InyAssembled by: Geoff GovertsenAudio Post Supervisor: Evan Miles, Christopher MartinAudio Post Production: Post Office SoundMusic soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew Audio     If you don't want to miss future episodes of Course Lab, please subscribe to Apple podcasts or Spotify or wherever you're listening right now. And if you liked the show, please leave us a starred review. It's the best way to help us get these ideas to more people.Music and SFX credits: • Track Title: Bossa BBArtist Name(s): MarieWriter Name: Chelsea McGoughPublisher Name: A SOUNDSTRIPE PRODUCTION• Track Title: GraceArtist Name(s): ShimmerWriter Name: Matthew WigtonPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONS• Track Title: Carousel LightsArtist Name(s): Chelsea McGoughWriter Name: Chelsea McGoughWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONPublisher Name: BOSS SOUNDSTRIPE PRODUCTIONS• Track Title: Coo CoosArtist Name(s): Dresden, The FlamingoWriter Name: Matthew WigtonPublisher Name: A SOUNDSTRIPE PRODUCTIONEpisode transcript: Outside the Box (Amy Whitney) coming soon ~~~~~