#25: What Is ChatGPT, What It Means for Marketing, and How It Will Change Business As We Know It

Paul and Mike are back on The Marketing AI Show covering this week's top stories in AI, marketing, and business. This week, ChatGPT takes center stage, but there are also some other developments worth mentioning.
On November 30, OpenAI launched ChatGPT, a chatbot that anyone can converse with by typing in text prompts. All you have to do is type in a question or a command, and ChatGPT produces a response. Now, this sounds simple, but everyone in the AI world is positively stunned by the result. That’s because, as Kevin Roose at the New York Times puts it, “ChatGPT is, quite simply, the best artificial intelligence chatbot ever released to the general public.” Our team tested it out, and we share our results.
ChatGPT isn’t just a big deal for marketing. Some commentators have started to connect the dots about what ChatGPT means for business as a whole, the economy, and society.
We also discuss Meta's CICERO, the Lensa app, Runway's funding, DeepNash, Character.ai, and more.