Jill Castilla on Bank Innovation, Fighting Complacency and the Battle for Relevance

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Jill Castilla, the president and CEO of Citizens Bank of Edmond in Oklahoma, talks about the different ways her $354 million-asset bank has expanded its reach and stays relevant, including launching a new niche lending platform designed to help veterans get mortgages. She also discusses staffing challenges, why her bank launched a music festival and the biggest issues facing the industry.  

Jill Castilla on Bank Innovation, Fighting Complacency and the Battle for Relevance

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Jill Castilla on Bank Innovation, Fighting Complacency and the Battle for Relevance
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