Scaled CS is Looking Alot Like Marketing
This week, Karessa Parish, Growth Marketing Manager at ClassTag joins Jeff to talk about the connection between scaled CS and marketing.
Here are some of the key takeaways:
Look for ways to automate things that you do over and over
Evaluate your content to align with customer self-service needs
CSMs should be facilitators rather than information keepers
Give a space for customers to talk to each other
Examples of scaled ways to grab your customer's attention
Connect with Karessa here
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Scaled CS is Looking Alot Like Marketing