85: Exploring AI for the first time in my marketing: A weeklong experiment talking about the hits, misses, and key takeaways

When new channels, tactics and trends appear in the media to help us marketers - it can seem overwhelming, distracting and you probably (like me) have a whole heap of scepticism. Well, I felt I couldn't ignore the AI chatter anymore & so I decided to give ChatGPT a go for a week - using it whenever I could for various marketing tasks. I take you through what worked, what didn't and what I'm planning to do in the future to try some more ways to test AI into my marketing strategies. This is a good episode for any AI newbies like me and if you're avoided this subject until now, I encourage you to give this a listen, it might just change your mind...Looking for the McDonald's/Burger King campaign example I give?Click here