Tech Giants: Knowing Users. Knowing Entities. | Thomas Mitrevski | #TwSEOs 96

Thomas Mitrevski is the Senior Consultant at Enterprise Knowledge. He joins me on this episode of Talks with SEOs (#TwSEOs) where we talk about the influence tech giants have on search.Tech giants have big bets on their search systems. They all build their knowledge graphs to meet and exceed the expectations of their users.The knowledge tech giants have generates the wisdom they require to serve their users with the knowledge they seek when they search. Users expect tech giants to have this wisdom and to be able to deliver them knowledge.To deliver knowledge, wisdom is required in two folds: knowing users; knowing entities. How is this achieved, maintained and continually updated?Thomas Mitrevski, Senior Consultant at Enterprise Knowledge, joins me to discuss on this episode of Talks with SEOs (#TwSEOs).Check out Thomas and the work he does at EnterpriseKnowledge.com.Watch the video conversation with Thomas on YouTube._________________________________________________________________Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.