Is SGE a Win for Businesses? | Aatif Mohd | #TwSEOs 53

Aatif Mohd is an SEO Consultant who joins me on this episode of Talks with SEOs (#TwSEOs) to discuss 'Is SGE a Win for Businesses?'.At Google I/O, SGE (Search Generative Experience) was unveiled to the world. AI in search is a new reality. It promises to fulfil users' experience whenever they use Google search. But is this a benefit to businesses?On the face of it, SGE seems to service users without the need of clicking onto a website. Search, the product, the platform, seems to be catering to its users without the need of looking elsewhere. (BTW, on Google's demo video, did you notice it pushes organic results further down the page?)How is SGE beneficial to SEO performance? How does it increase organic demand? How is SGE a win for businesses? Aatif and I discuss on this episode of Talks with SEOs (#TwSEOs).Watch the video conversation with Aatif on YouTube.Aatif's website: https://aatifmohd.typedream.app/Aatif on LinkedIn: https://www.linkedin.com/in/aatifmohd/Power Hour Advising Call with Aatif: https://tidycal.com/aatifmohd/power-hour-advising-call_________________________________________________________________Talks with SEOs (#TwSEOs) is an SEO Thought Leadership podcast series for SEOs. Brought to you by Democratizing SEO and hosted by Austine Esezobor (SEO Consultant and Founder), this series is to influence your SEO mindset for you to advance business growth.