FCM137: Niching Down to Rise UP with Alexis Perkins

If we’ve learned anything from building Fitness Career Mastery, it’s that being successful in business has nearly everything to do with MINDSET.  In this episode, we tackle topics like how to discover who you’re meant to serve, and the fear that you feel around the topic of niching down & serving what you perceive as a small pond of potential clients. We also address that little voice in your head that wants to shut you down when things get tough, and tries to convince you that you don’t actually want this thing that you actually really really want!