The Banking & Payments Show: Financial Media Networks | September 10, 2024

On today’s podcast episode of The Banking & Payments Show, we discuss financial media networks, identifying what they are and why financial institutions are creating them. In the ‘Story by Numbers’ segment, we talk about how different advertisers can migrate to financial media networks based on data assets. In the ‘For Arguments Sake’ segment, we debate if creating successful financial media networks depends on delivering audiences at scale. Listen to the discussion as host Rob Rubin welcomes analysts Maria Elm and David Morris to the show.
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For a transcript of this episode click here: 
https://www.emarketer.com/content/podcast-banking-payments-show-financial-media-networks
 
 
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