Ari Yablok Inspires in Kiruv AND Branding

In this conversation, Ari Yablok discusses his transition from being a rabbi to pursuing a career in tech and marketing. He shares his early rabbinic aspirations and how he started working in informal education. Ari explains the three-stage approach he took to build his tech and marketing career, which includes finding a learning job, discovering what he was passionate about and good at, and then taking ownership in a senior-level role. He also emphasizes the importance of constantly pivoting and expanding one's skills in today's fast-paced world. In this conversation, Ari Yablok shares his experiences of navigating the challenges of balancing work and family life, finding meaning in his new career, and the importance of personal branding. Ari also explores the concept of brands and how they connect with individuals on a deeper level.


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Bio
Ari Yablok is the Head of Brand at Island. Before joining Island in 2021, Ari was the Head of Brand Messaging at Atreo, a B2B tech branding and marketing agency, where he helped shaped the brand of over 50 leading tech companies worldwide. Before entering the world of tech marketing, Ari served as campus rabbi and head of student programming for the English speaking student body of Bar Ilan university. Originally from Teaneck, New Jersey, Ari made aliyah in 2009 with his wife Ayelet who currently live in Givat Shmuel with his wife and six children.

You can follow him on Linkedin, and check out his podcast, Believe in Brand on Spotify and Apple Podcasts