Your LinkedIn Profile Generating Sales with Naomi Johnson

Send us a Text Message.Have you ever considered how important your LinkedIn profile is to generating sales?In such a way that potential customers come to you pre-sold and ready to buy?In this episode of the Better Presentations More Sales podcast LinkedIn profile expert Naomi Johnson explains how your profile can make a real difference and shares ideas on what you need to consider doing with it.Naomi shares the three key strategies for using LinkedIn:The proactive strategy where you are researching and then prospecting the right kind of person who fits your prospective client personaThe active strategy where you are commenting on articles and posts that you see as well as posting your own stuff based on your expertiseAnd then your passive strategy which is allowing your LinkedIn profile to do the selling for youIn terms of the content you post on LinkedIn Naomi suggests that you need to be consistent so that 80% is based around your thought leadership expertise area, 10% links your personal activity with your thought leadership position and 10% is based on your professional activity such as networking or attending events.I learnt from Naomi that if within the first two hours of you posting something you receive 15 comments and/or likes then LinkedIn will share your post and that the first 49 characters in your professional headline need to be the keywords that people are searching for. Are yours? You can find Naomi at The Profile CompanyAnd to take advantage of the free profile offer that Naomi referred to in the podcast please go to www.theprofilecompany/trevorleepodcastsThis is episode 260 of the Better Presentations More Sales podcast -  the previous 259 episodes are available on your usual podcast app or you can listen and download them on the Better Presentations More Sales podcast pageTo find out how more about how I can help your teams deliver confident, impactful, memorable and action inducing presentations please visit my Presentation Training pageFor one to one business leader presentation coaching please visit my Presentation Coaching page Before you book any training or coaching with me it is important for you to be sure that I’m the right person for you or your team so let's have a 15-20 minute informal no obligation no fee chat on Zoom. Simply click here: Trevor Lee 15 minute meetingI can help you transform your business presentations and win more sales pitches. Click on the links below to find out more and book a free 15-20 minute Zoom call with to discuss what you might need help with. Presentation TrainingSales Training 15 Minute Free 'How can I help you' Zoom callTrevor Lee Linked Trevor Lee You TubeMy latest book: 7 Steps to Successful Presentations