Skandinavisk Founder, Shaun Russell

Shaun Russell is the Founder of Skandinavisk, a home and bodycare brand inspired by the beauty of Skandinavia. Founded in 2012, Shaun wanted to promote the benefits of a more Scandinavian approach to life to the rest of the world, combining fragrance and design with storytelling to spread the word. As the brand grew, so did Shaun’s desire to ensure Skandinavisk was environmentally responsible. Today, the brand is B Corp certified and has an active part in the creation of the B Corp Beauty Coalition. Shaun speaks to Sophie Smith, News & Features Writer at the TheIndustry.fashion to reflect on the brand’s journey since launch and how it works to limit its environmental footprint to be a more responsible brand in the beauty industry.Get breaking news as it happens and be the first to know when our podcasts go live by following:  INSTAGRAM