Building an empire inspired by the K-pop business model, with Tier One Entertainment’s Tryke Gutierrez

“We want them to be masterful, to look like superstars,” says Tryke Gutierrez, the co-founder and CEO of Tier One Entertainment, an esports and entertainment company, on the Crazy Smart Asia podcast. In conversation with Gen.T’s Chong Seow Wei, Gutierrez shares why he’s inspired by the K-pop business model, how leadership is the only truly scalable element in business and how his approach to life is a blend of Japanese and Filipino cultures. 00:00 Introduction to Crazy Smart Asia00:37 Meet Tryke Gutierrez: from gamer to entrepreneur01:21 Quickfire questions02:08 Early life and influences03:40 Gaming and cultural influences 06:56 Inspirations and mentors10:05 Strategic career moves 16:15 Challenges in managing young talent17:23 Guiding young talents18:04 Handling disappointments 19:23 The free-spirited nature of young talent19:59 Mental health in esports21:36 Building a dynasty22:33 Rest and recovery for players24:11 Balancing business with passion25:55 Adapting to changing times27:10 The K-Pop business model in esports33:32 The reality behind the scenes36:20 Final thoughts and reflections Hosted on Acast. See acast.com/privacy for more information.