316: OK Cupid Director of Marketing Shares BTS of their Biggest Campaigns [w/ Michael Kaye]

OK Cupid is a very popular dating app and on this episode I interview their director of marketing and communications, Michael Kaye.He brings a ton of branding and PR experience to the table. We cover their most successful marketing campaigns and what the KPIs are for measuring them as well as how to know if your next big marketing move is gong to work.Michael Kaye, OK CupidIG: https://www.instagram.com/michaelkayepr/LinkedIn: https://www.linkedin.com/in/michaelkayepr/Life, Money, and More A Podcast Built for those who want to make their Money, and Life Better Listen on: Apple Podcasts   Spotify How to Start a Podcast Guide: The Complete GuideLearn how to plan, record, and launch your podcast with this illustrated guide.-----Hosted by Derek VidellBook Complimentary Consultation Call: Get a game plan for how to run social media ads for your business on a 1 on 1 call with me(DWY or DFY services available)Get First 3 Lessons of Social Launch Formula for Free: My flagship social media growth program that has been exclusively paid for since 2018... until now!Instagram | YouTube | SocialBamboo.com