#TrendingJewish 14: Thirteen Million Minutes

BimBam, a nonprofit Jewish media studio, has created more than 350 animated video for children and adults. Youtube analytics reveal BimBam’s content has been viewed online for thirteen million minutes, or 24 years. BimBam’s founder, Sarah Lefton, and executive director, Jordan Gill, explain how they have sought to revolutionize Jewish education through digital storytelling and meaningful screen time. Sarah and Jordan explain how they approach funders and the challenge of cultivating for philanthropy in the media sphere. They also address criticisms that they might be adding to the “screentime problem” and encouraging people to skip the text. They also speak at length about the development of Shaboom!, BimBam’s original show aimed at children; though kids aren’t the only people watching.
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This podcast is produced by Reconstructing Judaism. Visit us at ReconstructingJudaism.org (https://ReconstructingJudaism.org).
Special Guests: Jordan Gill and Sarah Lefton.