Why You Should Try to Be An Influencer - Even if you’re a Founder… or a Consultant

Why You Should Try to Be An Influencer - Even if you’re a Founder… or a Consultant
If the word ‘influencer’ made your skin crawl, you’re not alone! I recently wrote about this for Fast Company magazine. 
When a friend asked me if I was ‘trying to be an influencer,’ I nearly threw a shoe at her. But actually, who cares what you call it? I do want to influence you- I want you to show up with confidence, I want you to believe in yourself, I want you to communicate clearly to grow your business! 
 In this episode you’ll learn:-Why the word influencer is hated but thought leader is beloved-What you need to think about if you do want to be seen as a thought leader-How to be seen as an expert
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Did you learn something? Take a screenshot and share it on Instagram with @kimrittberg
Meet Kim: Kim Rittberg runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcasts. Before that, Kim was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room (seriously!).