Flavor University Ep. 13: The Flavor Experience: The Consumer Perspective
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In this episode, we speak with Tom Cavers, Director of Consumer Market Insights at McCormick and explore how flavor is multi-sensorial, emotional, and an experience. Learn how flavor is perceived from a consumer perspective, the different factors that affect flavor perception, and how the possibilities are limitless when working with flavor.
Flavor University Ep. 13: The Flavor Experience: The Consumer Perspective