180 | The Art of Staying Niche and Reaching A Big Audience, with Brian Luebben

Establishing a lucrative business around your podcast and reaching financial freedom may sound like a fantasy, but podcasters like Brian Luebben have cracked the code to make it happen. In this episode, he joins host Kevin Chemidlin to reveal how he built a million-dollar business around his podcast, monetized his content, and grew his social media following — all while traveling the world. Brian shares his top strategies for turning a podcast into a profitable venture, including how he leverages social media, converts listeners into sales, and stays niche while reaching a large audience. Tune in to hear his tips for crafting a winning content strategy, getting started on YouTube, and more!

Topics Discussed

Building a backend business around a podcast

Brian’s proven content strategy

Creating niche content and increasing conversions

Brian’s effective podcast guesting strategy

The unique advantages of YouTube content

Brian’s unconventional sales and marketing strategy

Leveraging his podcast to build a high-performing team

Key lessons from top content creators

How to create content as a solopreneur


MORE FROM BRIAN LUEBBEN:
Connect with Brian on Instagram!
Listen to The Action Academy Game podcast!
Check out Brian’s book, From Passive To Passionate: How To Quit Your Job - Grow Your Wealth & Turn Your Passions Into Profits!

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MORE FROM KEVIN:
Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!
Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
Connect with Kevin on Twitter, Instagram, or LinkedIn
APPLY To the Grow The Show Accelerator
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