How sports & music tourism are becoming a $1.5T industry

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People are spending loads of cash on events. In addition, lots of folks are even making trips out of specific events like the Olympics or Taylor Swift concerts. This sports and music tourism industry is gaining momentum among Millennials and Gen Z, so much that it’s heading for profits in the trillions. So, how did we get here? Plus: Elon Musk continues an OpenAI lawsuit and Mars Inc. looks to acquire another snack giant.

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How sports & music tourism are becoming a $1.5T industry

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How sports & music tourism are becoming a $1.5T industry
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