For Kickstarter, Crowdfunding Is Key to a More Creative World

Crowdfunding platform Kickstarter has launched a lot of creative dreams, including those of household consumer names like Peloton and Allbirds. Since its founding in 2009, backers have pledged over $7 billion to over 200,000 projects on the platform. For Kickstarter CEO Everette Taylor, these numbers are just a start.
In this episode of Leadership Next, hosts Alan Murray and Ellen McGirt talk to Taylor about how Kickstarter is democratizing crowdfunding and working to make sure creators of color have equitable access to funds. He also discusses taking over Kickstarter in October 2022 as a turnaround effort, what makes a successful Kickstarter campaign and the company's thinking on A.I. in art. Finally, Taylor shares his experience of being the first Black person in Kickstarter's C-suite and the impact he'd like to make as the company's leader.
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