Pricing Guru Madhavan Ramanujam: How Smart Startups Design Their Products Around the Price
Release Date:
New startups fail for many reasons. Perhaps the most obvious is they can't get people to pay the necessary price for their products. Madhavan Ramanujam's book Monetizing Innovation, is the foremost guide in the industry for startups who want to make pricing a core part of their success rather than an afterthought. In this interview, Mike Maples Jr of Floodgate talks to Madhavan about the key success factors as well as mistakes to avoid.Check out the new Pattern Breakers Blog at patternbreakers.substack.com
for even more Pattern Breaking content from Mike. You can also pre-order
Mike's new book Pattern Breakers wherever you buy books.
Pricing Guru Madhavan Ramanujam: How Smart Startups Design Their Products Around the Price