#260 - The Marketing Funnel: Creating Desire

Today I’m continuing our series focusing on my Hairstylist’s Marketing Funnel, and I’m specifically talking about the desire level and how to truly create desire for what you offer. To prepare for this episode, I spent time reviewing the websites of stylists, salons and industry influencers, and wow, did I ever learn some things that I want to share with you!  In this episode, you’ll hear some of the major mistakes and mishaps that I found when reviewing different websites. I expose them here not to embarrass anybody, but to empower everybody to get out of their own way, to stop taking shortcuts, and to instead of making decisions that make your life easier, make the decisions that will have your clients wanting to work with you - period!  If you have a question for me that you’d like answered in a future episode, a great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I’m looking forward to doing more of these types of episodes on the podcast! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/260