Ep. 78: Unveiling the Power of Public Relations and Influencer Marketing in Business Growth

Get ready for a captivating journey as we welcome Whitney Lee, the visionary founder of True Story Public Relations, to the podcast. Whitney breaks through the clichés surrounding PR, revealing that it's not all glitz and parties, but rather a powerful tool for enhancing visibility, reputation, and spreading awareness. She delves into the intricate world of Public Relations and Influencer Marketing, showing how they work in harmony to forge lasting brand recognition. With her wealth of knowledge, Whitney draws a clear distinction between the immediate allure of marketing with sales and the enduring impact PR has on brand recognition.Connect with Whitney https://www.instagram.com/thewhitneylee/https://www.linkedin.com/in/whitney-lee-sociallee/https://truestorypr.co/Join our exclusive email list and unlock even more valuable insights, expert advice, and bonus content to enhance your relationship superpowers. —sign up HERE today!Connect with Barb BettsInstagram: @barbbettsFacebook: @barbarambettsYouTube: youtube/@barbbettsWebsite: www.barbbetts.comLet's Stay in Touch!https://www.liinks.co/barbbettsBarb Betts is a sought-after keynote speaker, seasoned real estate expert, passionate educator, and the CEO of The RECollective, a thriving boutique brokerage in Southern California. Barb has delighted countless stages including, Inman Connect, WomanUP!, and at the National Association of REALTORS® Annual Conference. Whether she’s teaching on referrals, authenticity or leveraging relationships, Barb brings an honest, compassionate, and transparent approach to every single stage. As a real estate professional, with over 20 years experience, Barb has mastered the ever changing real estate landscape and the balance of running a vibrant brokerage. Through her signature course, Real Estate By Relationship®, Barb educates business builders on the exact systems, proc...