Why has astrology come back into fashion?

Have you noticed more of your friends talking about their star signs of late? Maybe they try to guess the sign of people they meet, or come out with unexpected references to “Mercury in retrograde” or “Saturn return” over dinner. Maybe you’re into it yourself; and you have an app which sends you horoscope notifications all day long.
It wasn’t so long ago that most people would just read horoscopes in the paper for a laugh, but these days astrology seems to be all the rage. Dedicated webpages are getting more and more traffic, and there are even astrology based dating apps, like Ilios and Stars Align. Analysing human behaviour according to star and planet positions has existed for millenia across different civilisations, like the Mayas for example.
Are we saying astrology has never been this popular before? What’s caused the resurgence then? In under 3 minutes, we answer your questions!
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A podcast written and realised by Joseph Chance.
First broadcast: 31/12/22
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