Amplifying Impact by Aligning With Business Goals | CSI Insights Ep. 2

To ensure the sustainability and effectiveness of corporate social impact (CSI), it is important to align impact initiatives with the business objectives of the organisation. Alignment between the two shows the clear value of CSI for the core business, and allows impact initiatives to be supported by the organisation in times of abundance and scarcity. Gillian Pearl, Chief Executive Officer of Pearl Consulting, shares about the benefits of alignment between impact and business results, the importance of taking a pause and seeking expert help, and how CSI practitioners can make the most of the corporate's existing resources.Key Moments:02:15 - An introduction to Pearl Consulting03:30 - Importance of alignment 05:19 - How to know if your social impact and business objectives are aligned10:35 - How clarity contributes to easier conversations and stronger relationships with internal and external partners13:46 - Embedding ESG targets into KPIs and job descriptions16:37 - Understanding ESG risks and opportunities19:35 - Taking a moment to pause23:01 - Seeking help and support27:28 - Gillian's advice to corporate practitioners about collaborationThe Corporate Social Impact Insights series of the Money Meets Mission podcast is part of the AVPN Academy Corporate Social Impact Centre,  which was established in partnership with Johnson & Johnson, Miller Trust and Visa. The center also includes self-paced modules, a library of content, and Learning Circles, which are a monthly series of small group discussions for corporate practitioners. To learn more, visit https://academy.avpn.asia/module-centre/corporate-social-impact-centre/