46: How My Clients Earned 100 Million in Revenue with Apryl Beverly

Are you struggling to transition into the role of a CEO? Today on The TSP Show, Apryl Beverly joins us to discuss how she went from full-time copywriter to CEO of Word Stylistz. Her company provides compelling, cash-generating copywriting services that will transform your business. In this episode, she breaks down the essence of an effective copywriter and how she handled her transition into the role of a CEO. Your time is valuable, but independent service providers often find it challenging to set boundaries. Apryl struggled to find a balance between her work life and family life because she felt she could never turn down a client's request. She teaches you that by saying no, you can create a need for your services and attract more clients to increase your profits. Apryl shares how she developed a team of writers, so she could focus on managing instead of handling the workload on her own. You are limited to your personal output, but when you develop a framework and a competent team, you can shift from freelancer to CEO and step into a more profitable business model.If you are ready to leap CEO, listen now!Want to keep up with Apryl Beverly? Find details here:► Website:https://wordstylistz.com/about/► Courses:https://wordstylistz.com/copywriting-certification/#► Instagram:https://www.instagram.com/wordstylistz/Want to keep up with Traffic Sales and Profit? Find details here:► Podcast: https://trafficsalesandprofit.com/podcast► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit► Upcoming Live Events: https://trafficsalesandprofit.com/events/► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/KEY TAKEAWAYS[00:00:00] Million-dollar word stylist [00:02:00] Emotional Copywriting [00:04:00] Offering solutions through your writing [00:07:00] You have to own it  [00:09:00] Learning to set boundaries [00:11:30] The phases of success [00:13:30] Shifting into a CEO mindset [00:18:00] Rallying behind your team [00:23:00] The Promise land [00:24:30] Filling in the blanks of a framework [00:28:00] Getting personable via text [00:31:00] Direct sales versus storytelling [00:33:00] Asking the right questions