‘Unlocking hidden value’: Why purpose should be more central to business

Harvard Business School professor and author Ranjay Gulati says that sentiment is growing among business leaders that companies have a larger role to play than simply providing shareholder value. He joined the FM podcast to discuss that topic and others highlighted in his recent book, Deep Purpose: The Heart and Soul of High-Performance Companies. Gulati explains about when he realised the expectation “that businesses have to do more” is growing dramatically and what a leader at Lego said about finding purpose.