527. The Influencer Effect + Harnessing the Power of Pop Culture for Good - Paul Katz

Meet Paul 🎵He’s a GRAMMY-nominated music executive, social entrepreneur and the founder and CEO of Entertain Impact, an award-winning social impact agency. With 30+ years bridging pop culture and philanthropy, he's worked with organizations and celebrities from the Bill & Melinda Gates Foundation to Usher, crafting 100+ impactful campaigns. He’s sharing a peek into the lessons, case studies and practical tips he lays out in his book, Good Influence, which he wrote so orgs of all sizes can leverage working with influencers for social good.  He’s also walking us through the five-step D.R.E.A.M.  sequence for creating and executing influencer-led campaigns. Whether you're aiming to boost awareness, garner support, or secure funding, you'll gain invaluable tools to leverage influencer power 💪💡Learn A Look into The Influencer Effect Paul’s five-step D.R.E.A.M. Framework Insights into Building Local Networks of ImpactToday's GuestPaul Katz, Founder + CEO, Entertain ImpactEpisode HighlightsPaul’s story and journey to where he is today (4:30)Utilizing Pop Culture for Social Change (9:00)The Influencer Effect (19:00)Paul’s D.R.E.A.M Framework to Executing Influencer-Led Campaigns (23:00)Building Local Networks of Impact (44:00)A powerful moment of philanthropy in Paul’s life (48:000Paul’s One Good Thing: Take the first step. Start the journey. (51:00)For more information + episode details visit: weareforgood.com/episode/527.2024 (FREE) Responsive Nonprofit Summit presented by Virtuous (May 7-9)Register for FREE today at weareforgood.com/rns 🥳New Podcast: Designing TomorrowFollow + subscribe to Designing Tomorrow on your favorite podcast platform. It's your playbook for navigating our rapidly-changing, digitally-driven world. (New episodes on Tuesdays!) Meet - Good Friends - our listener support community here at We Are For Good. Good Friends comes with perks - exclusive episodes with Jon and Becky - including the Good Brief - our monthly cliff notes of the greatest takeaways + lessons learned from that month, PLUS exclusive bonus content and AMA episodes where we answer your burning questions and tap our community of experts.Head over to weareforgood.com/friends to learn more 🥳Support the showSupport the ShowIf you love the podcast, you’ll love Good Friends, our listener support community here at We Are For Good. Not only do you get these perks, but you’re hanging with the most rabid fans who are restless to grow the Impact Uprising. This movement of believers are powering our free content and community with their monthly support, and Whoa Nelly, are we excited to invite you in.Learn more today at weareforgood.com/friends. Join the We Are For Good CommunityYou can think of it as the after-party to each podcast episode 🥳Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter