The Future of Media Through Optimizations and Personalization

On this week’s episode, our hosts take a trip down to Miami for POSSIBLE, a marketing event focused on the collision of people, culture, business & ideas. During the expo, they sat down with Oz Etzioni, CEO & Co-founder at Clinch and Michelle Weiskittel, head of media, creative and operations at Albertsons Media Collective to discuss adtech organizations are adapting to changing technologies and consumer needs.  They also discuss how advertisers and RMNs can create even more personalized ad experiences and how do we futureproof the industry ensuring longevity for RMNs and advertisers. Timestamps: 00:04:13 – Overview of Clinch 00:08:19 – The Role of AI in Retail Media 00:13:04 - Elevate Your Retail Media Strategy With AI 00:29:45 - Sustaining Retail Media Growth and Future-Proofing the Industry Learn how to elevate your retail media strategy with AI: https://www.adweek.com/partner-articles/elevate-your-retail-media-strategy-with-ai/ Follow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collective  The views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company names, brands, logos or other trademarks featured or referred to in the podcast are the property of their respective trademark holders.  Hosted on Acast. See acast.com/privacy for more information.