Rip it up and start again: What’s Sexy Now?

Sensuality and lingerie have always gone hand in hand. But who is sexy underwear for? This week, fashion journalists Kate Finnigan (FT, British Vogue, The Gentlewoman) and Emily Cronin (Elle, Telegraph, Grazia) take a look at the fe/male gaze to ask how sexiness has changed and if underwear is ‘empowering’ or something much more profound. Who are the next generation of underwear makers and wearers? And how does body positivity shake up the rule book?


“We are essentially saying, screw the male gaze!” – Chelsea Mtada, founder of Nightstand Service 


“It used to be that when it came to lingerie, there was only one question that mattered; what does he think?” – Kate Finnigan 



“It’s what we were born with, the best we can be is ourselves. That to me is sexy.” – Serena Rees, founder of Agent Provocateur and of Les Girls Les Boys


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Written and presented by Emily Cronin and Kate Finnigan. Produced by Kasia Tomasiewicz. Audio production and music composed by Jade Bailey. Music mix and production by GXL Music. Art direction by James Perrett. Image courtesy of Savage X Fenty. Lead Producer: Anne-Marie Luff. Group Editor: Andrew Harrison. Hello Girls is a Podmasters Production.
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