Navigating the Identity Crisis in the CPA Profession

The CPA profession faces an identity crisis, with challenges in the candidate pipeline, non-attest services' role, and CPE's effectiveness. This webinar explores the impact of the fifth-year requirement, the value of consulting services, the need for engaging CPE, and the use of the CPA designation in non-traditional roles. Join our expert panel as we discuss solutions to navigate the profession's challenges and opportunities and redefine the CPA identity in an ever-changing landscape.(This episode originally aired on April 9, 2024 on Earmark Webinars+)SponsorShareFile - https://earmarkcpe.promo/sharefileChapters(01:11) - Exploring the CPA Identity Crisis

(03:10) - Challenges in the CPA Profession: Enrollment Decline and Talent Shortage

(05:19) - Rethinking Education and Work Experience in Accounting

(08:16) - The Future of Accounting: Automation, Advisory Services, and the CPA Role

(10:01) - The Split Between Audit and Advisory Services in Accounting Firms

(12:22) - Addressing the Pipeline Problem and Work Culture in Accounting Firms

(29:51) - Reimagining the CPA Profession and Certification

(32:35) - Exploring the Work-Life Balance in Accounting

(33:19) - Engaging with Live Stream Viewers and Discussing Regulatory Solutions

(33:40) - The Debate on Auditor Work Hours and Firm Practices

(34:38) - CBIZ's Unique Position in the Professional Services Industry

(35:46) - The Role of Regulators and Proposals for Reform

(36:53) - The Case for Government-Run Audits

(37:30) - Rethinking Overtime and Compensation in Accounting

(51:40) - Addressing the CPA Identity Crisis and Recommendations

(57:47) - Concluding Remarks and Future Directions

Sign up to get free CPE for listening to this podcasthttps://earmarkcpe.comDownload the Earmark CPE App Apple: https://apps.apple.com/us/app/earmark-cpe/id1562599728Android: https://play.google.com/store/apps/details?id=com.earmarkcpe.appConnect with Our GuestsDavid  Bergstein, CPA, CITP, CGMALinkedIn: https://www.linkedin.com/in/davidbergstein/Steven Sacks, CPA, CGMA, ABCLinkedIn: https://www.linkedin.com/in/stevenesacks/Connect with Blake Oliver, CPALinkedIn: https://www.linkedin.com/in/blaketoliverTwitter: https://twitter.com/blaketoliver/