079 - Should we call our stakeholders customers?
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Visit our website https://www.procurementzen.com/digital to get access to our free online course Digitization for Procurement Pros. Today we discuss a controversial question. Should we call our stakholders and especially our demand owners "customers"? I think YES and in this episode I share reasons why. Our new format, rough, uncut, open and honest - the ProcurementZen experience.
079 - Should we call our stakeholders customers?