The Art of Door Knocking and Cold Calling in Real Estate

Welcome to a new episode of Get Creative! In today's episode, we cover the best ways to communicate with sellers in foreclosure. Joining us is Michael Franke, an expert in pre-foreclosures, who shares his top strategies, including door knocking, cold calling, and the importance of using various communication methods. We discuss the effectiveness of direct mail, video messages, and even how to leverage platforms like Facebook Messenger to connect with distressed sellers. Michael also emphasizes the need to be persistent, compassionate, and professional when reaching out to those facing foreclosure.
 
Highlights:
"It's my duty to make sure they're okay, whether I buy the house or they solve the situation on their own."
 
"Persistence is key; people will respond when they're ready, and you have to be there."
 
"You need to see somebody that's regimented, consistent, polite, and professional."
 
"Foreclosure communication isn’t about buying a house; it's about providing a solution."
 
Timestamps:
00:00 - Introduction to Foreclosure Communication
01:04 - The First Step: Door Knocking or Cold Calling?
03:03 - The Duty of Helping Sellers
04:40 - Choosing Between Door Knocking and Cold Calling
06:11 - Crafting Effective SMS Messages
07:08 - The Options Available to Sellers in Foreclosure
09:23 - Using Facebook Messenger for Foreclosure Deals
11:30 - The Role of Email in Foreclosure Communication
12:11 - Direct Mail: Credibility and Timing
14:33 - The Power of Video Messages
 
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